Munich-based startup Atira raised $17.5 million in venture funding — a $15 million seed round led by Accel plus a previously undisclosed $2.5 million pre-seed — to automate industrial sales processes with AI. The platform helps manufacturers handle bid requests by automating document review, technical specification analysis, and proposal generation, and has signed around 15 customers, including ABB E-mobility and Chiron Group, the latter reporting an 80% improvement in quote-processing speed. Atira plans to use the funding to expand engineering and commercial hiring as it pushes into the U.S. market.
